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The Secret Weapon Sitting in Your MLS: Why ListTrac’s Seller Report Belongs in Every Listing Presentation
There are tools that our industry builds, deploys, and then collectively ignores. ListTrac is one of them, and it shouldn’t be. For years, ListTrac has been quietly lifting the veil on where consumers actually engage with listings online. The platform aggregates listing view data from over 100,000 real estate property search sites, including the major…
